art-direction
适合需要把品牌意图落地到具体视觉产出的团队
为摄影、插画、视频等制定视觉创意与执行指引
为摄影、插画、视频和品牌体验制定视觉创意与执行指引，写出拍摄/插画 brief、moodboard、视觉呈现和可落地的制作要点。在要 brief 摄影师、插画师、策划活动或评估作品是否符合品牌调性时用。优势是能把已确认的品牌身份具体化为可执行的交付物，兼顾创意美学与实际执行细节，方便团队落地制作。
▸ 展开 SKILL.md 英文原文
Direct visual and creative work for campaigns, photography, illustration, video, and branded experiences. Use this skill whenever the user wants to brief a photographer, direct illustrators, plan a creative campaign, develop visual concepts, write a creative direction document, or evaluate creative work for fit. Triggers on art direction, photo brief, photography brief, illustration brief, campaign concept, creative concept, visual direction, mood board, look and feel, visual treatment, video direction. Also triggers when the user has approved brand identity but needs to extend it into specific creative deliverables.
帮我安装这个 skill：https://raw.githubusercontent.com/webiscorp/designskill-open/main/skills/art-direction/SKILL.mdcurl -fsSL "https://raw.githubusercontent.com/webiscorp/designskill-open/main/skills/art-direction/SKILL.md"# Art Direction Direct creative work that extends the brand into specific deliverables. Photography, illustration, video, motion, campaigns, environmental design. This skill assumes brand identity is approved (`brand-identity` complete). Art direction is about applying and extending it, not defining it. --- ## When to use - Briefing photographers, illustrators, videographers - Developing campaign creative concepts - Directing in-house creative teams - Writing creative direction documents for vendors - Evaluating creative deliverables for brand fit - Adapting brand visual identity to a new format or context ## When NOT to use - Setting project-wide aesthetic direction across multiple d