competitive-analysis-process

按六步法协调完整竞争分析并产出可操作工件。

按六步办法把竞争对手研究做成一套可复用流程，产出 battle cards、comparison matrices、定位反制与威胁评估等可执行产物。用在需要完整竞争情报、从大局到战术都要考虑的时候。重点是体系化、可重复和面向行动，能把零散信息变成交付物。

# Competitive Analysis Process

## Purpose

Orchestrate rigorous, repeatable competitive analysis across **six analytical steps**, producing four
actionable output types (battle cards, comparison matrices, positioning counter-moves, threat
assessments). This is the umbrella: each step names its purpose, its frameworks, and the skill that
does the work — the way `discovery-process` orchestrates the discovery skills. Run all six for a
strategy cycle; run one when a specific question walks in the door. The steps build on each other, but
the sequence bends to the decision.

## Input

**Works best with:** the market or competitor set in scope, and **the decision this analysis
supports** — a roadm