ads-create

仓库创建 2026年7月6日最近提交 21 天前SkillHot 收录 21 天前

▸ 精选理由

把品牌信息转为可执行的 campaign brief，便于文案与设计衔接。

▸ 风险提示

处理品牌资产与简报文件，需要注意内部机密与访问控制。

这个 Skill 做什么

根据品牌资料与审核结果生成结构化的广告活动概念与文案简报。

把品牌资料和审计结果变成结构化的活动概念与文案简报，输出可直接交给文案或设计的 campaign-brief.md。适用于做活动策划、创意发想或在制作素材前把策略整理清楚的时候。亮点是按框架把信息拆成 messaging pillar、平台文案要点等，便于后续批量生成文案。

▸ 展开 SKILL.md 英文原文

Campaign concept and copy brief generator for paid advertising. Reads brand-profile.json and optional audit results to produce structured campaign concepts, messaging pillars, and copy briefs. Outputs campaign-brief.md to the current directory. Run after /ads dna and before /ads generate. Triggers on: create campaign, campaign brief, ad concepts, write ad copy, campaign strategy, ad messaging, creative brief, generate concepts.

垂直行业创意策划文案品牌一致性通用

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安装 / 使用

给你的 Agent 一句话（通用）

帮我安装这个 skill：https://raw.githubusercontent.com/incuca/incuca-ads/main/skills/ads-create/SKILL.md

或 curl 直取 SKILL.md

curl -fsSL "https://raw.githubusercontent.com/incuca/incuca-ads/main/skills/ads-create/SKILL.md"

SKILL.MD 节选查看完整文件 ↗

# Ads Create: Campaign Concept & Copy Brief Generator

Generates structured campaign concepts and platform-specific copy from your brand
profile and optional audit data. Outputs `campaign-brief.md` for use by `/ads generate`.

Operates under the **10-Principle Thinking Framework** (see
`ads/references/thinking-framework.md`). LISTEN to the brand voice before
typing; FEEL the emotional resonance of every headline and CTA; CREATE
the deliverable — do not hedge concepts so heavily that the next person
has to do the work. Spec compliance without emotional pull is a fail.

## Quick Reference

| Command | What it does |
|---------|-------------|
| `/ads create` | Full campaign brief → `campaign-br

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