monetizing-innovation
在开发前验证价值与分层，降低定价失败风险。
围绕用户支付意愿设计产品与定价并进行验证的系统方法。
从用户愿意付多少钱出发设计产品和定价，强调 price-before-product 和付费意愿验证，而不是先做再定价。适合做定价策略、产品打包、选择订阅/按用量/免费试用模型或怀疑定价把销量拖垮时使用。优势是有一套访谈和分段验证方法，能在开发前识别和避免常见的货币化失败。
▸ 展开 SKILL.md 英文原文
Design products and pricing around validated willingness to pay, from Ramanujam & Tacke's "Monetizing Innovation". Use when the user mentions "pricing", "how much should we charge", "willingness to pay", "pricing page", "packaging", "freemium vs free trial", "are we leaving money on the table", "nobody buys at this price", "price increase", or "good-better-best". Also trigger when designing or auditing pricing and packaging, validating willingness to pay before building, segmenting customers by value, or choosing between subscription, usage-based, and freemium models. Covers price-before-product, willingness-to-pay talks, the four failures (feature shock, minivation, hidden gem, undead), leader/filler/killer packaging, and behavioral pricing. For offers and guarantees, see hundred-million-offers. For what customers value, see jobs-to-be-done.
帮我安装这个 skill：https://raw.githubusercontent.com/wondelai/skills/main/monetizing-innovation/SKILL.mdcurl -fsSL "https://raw.githubusercontent.com/wondelai/skills/main/monetizing-innovation/SKILL.md"# Monetizing Innovation A framework for designing the product around the price, distilled from Simon-Kucher partners Madhavan Ramanujam and Georg Tacke's *Monetizing Innovation*. Use it to validate willingness to pay before building, dodge the four monetization failures, segment customers by value, package features into tiers people actually want, choose the right monetization model, and price with behavioral science instead of gut feel. ## Core Principle **Design the product around the price — have the willingness-to-pay talk early.** 72% of new products miss their revenue targets, and the common root cause is treating price as an afterthought: build first, guess a number at launch. Pric