campaign-architect
适合需要系统化构建或重组付费账号的营销人员与代理。
为付费广告账号设计活动/广告组/目标与排除规则的骨架结构。
帮你搭付费广告账户的骨架：选 campaign 类型、划分 ad‑group/asset‑group、定向与 match type，以及否定/排除规则。适合在规划账户结构、在 Search 与 Performance Max 抉择或想避免付费与自然流量互相抢流量时使用。特别之处是把人群和结构设计好并评估 ROAS 的 Audience 维度，输出可交给审计器做深度打分的骨架。
▸ 展开 SKILL.md 英文原文
Use when the user asks to "plan my paid account structure", "pick Search vs PMax", "lay out ad groups / asset groups", or "audit paid-vs-organic cannibalization"; designs campaign-type selection, ad-group/asset-group layout, targeting + match types, negative/exclusion hygiene, and a paid↔organic overlap audit, and scores the ROAS A (Audience) dimension + structure. Not for computing the final RQS — use ad-account-auditor; not for budget split — use budget-optimizer; not for organic site architecture — use site-structure-optimizer. 付费广告账户结构/广告系列规划/否定关键词
帮我安装这个 skill：https://raw.githubusercontent.com/aaron-he-zhu/aaron-marketing-skills/main/ad/research/campaign-architect/SKILL.mdcurl -fsSL "https://raw.githubusercontent.com/aaron-he-zhu/aaron-marketing-skills/main/ad/research/campaign-architect/SKILL.md"# Campaign Architect Plans the structure of a paid-ads account — campaign types, ad-group/asset-group layout, targeting, match types, and negative/exclusion hygiene — and scores the ROAS **A (Audience)** dimension plus structure. It designs the paid account skeleton (distinct from organic site architecture) and hands the finished structure to the auditor that scores the full account; it does not compute the final RQS itself. ## Quick Start ``` Plan the paid account structure for [goal] on [platforms]. Here is my exported campaign + search-terms report: [paste/path]. ``` ``` Should this be Search, PMax, or broad match? Lay out ad groups and the negative-keyword list for [themes]. ``` ```